europe protein's market

The effects of the recent agricultural crisis are still being felt in European protein ingredients markets. Fear of consumer reaction to food products containing animal proteins has led to manufacturers adjusting recipes to substitute animal proteins with plant proteins. Companies are also responding to public concerns over genetically modified organisms (GMOs) such as GM-soya by researching replacement proteins such as wheat and pulse. These changes have resulted in increased industry competition as participants race to provide alternative protein ingredients at reasonable prices. This research evaluates the markets for a full range of animal and plant proteins, including soya, gluten, pulse, milk, egg, fish, meat, gelatine, and single-cell proteins. It examines vital drivers and restraints, tracks trends, and presents accurate forecasts for each sector. By offering a comprehensive view of this field, this study offers your company a detailed guide for the future. Identifying and Utilising Cost-effective Proteins Garner Increased Revenues"Marketing potential cost reductions through the inclusion of specific proteins in food products will give firms a strong competitive advantage in protein ingredients markets," says the study's analyst. Participants are increasingly selecting proteins with various functions that result in overall savings in the production process.Food companies continue to select low-cost, high-quality proteins such as caseinates and whey over less cost-effective food ingredients such as milk powder. "Protein manufacturers whose products have low price-quality ratios will need to invest in new product development to sustain growth," says the author. This analysis provides strategic recommendations to help your firm maximise its market share. Nutritional and Nutraceutical Products Opens New Opportunities"Demand for nutritionally balanced proteins are on the rise," observes the analyst. Diet aids, energy snacks and sport supplements are important drivers for this emerging area. As food companies strive to develop products that contain an abundant source of nutrients, protein manufacturers must develop products with a strong nutritional balance and multifunctional properties. "Meanwhile, functional food and nutraceutical markets within Europe have grown 10 to 20 percent since the mid-1990s," says the analyst. "Offering proteins with nutraceutical properties will play a key role in maintaining an organisation's competitive advantage." This study provides in-depth discussions of food preferences trends enabling users to take advantage of this fast growing market. Agricultural Concerns and Genetically Modified Foods Reshape Industry